◆ FREE REPORT · FOR ANYONE COMPARING DIGITAL MARKETING AGENCIES ◆
The wrong digital marketing agency can cost you £50,000+.
This free 20-page report shows you the 9 traps that separate digital marketing agencies that grow revenue from agencies that bill for it and the exact questions to ask before you sign anything.
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The 9 agency traps
How each one costs you money and how to spot it on the sales call, before you sign.
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The loss maths
What the wrong agency really costs over 12 months: the £20–40k performance gap and the £15–25k restart bill.
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The one thing to demand
The single question that separates a serious digital marketing agency from a confident pitch.
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◆ FREE REPORT · 20 PAGES ◆
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Trusted by growing UK businesses
◆ WHY WE WROTE THIS ◆
Every week we inherit accounts from digital marketing agencies that got it wrong.
We have years of experience running marketing for businesses in the top 1% of UK budgets and rebuilding growth systems after the wrong digital marketing agency cost their owners tens of thousands. This report is everything we wish those businesses had known before they signed. It takes 15 minutes to read, and it could save you more than £50,000.
◆ THE COST OF GETTING IT WRONG ◆
The £50,000 mistake nobody budgets for.
Nobody loses £50,000 in one line on an invoice. It leaks out over 6-12 months, from bills, performance gaps and restarts. While you’re being told to give it time.
£10–20k
The service bills
6-12 months of retainer invoices paid in full, on time, whether the work delivered results or not. Lock-ins make sure of it.
£20–40k
The performance gap
Revenue lost against the forecast you should have been achieving, measured from month three, once normal build months are behind you.
£15–25k
The restart cost
Leave, start again elsewhere, and you pay the build months twice. If the agency owns your ad accounts, it’s worse.
£50–80k
The typical total
Bills, performance gap and restart combined — what the wrong digital marketing agency typically costs before the problem is fixed.
There are leading signals that tell you by week six whether it’s working, soft conversions moving long before revenue does. Most businesses are told to “give it time” instead. The report shows you exactly what to look for.
◆ WHAT’S INSIDE ◆
The nine traps and how to walk past them.
Each chapter names a trap, shows you how it costs you money, and gives you the question that exposes it before you’ve signed anything.
TRAP 01
Reporting that hides the number you’re judged on
Clicks up, impressions up, revenue flat. Why granular metrics are a smokescreen.
TRAP 02
Retainers that can’t move when your market does
Rigid per-service contracts vs putting the resource and budget where it’s actually working.
TRAP 03
Communication on the agency’s schedule
The monthly-meeting cram, the days-long email chain and what good comms look like.
TRAP 04
The free “audit” that’s really a sales pitch
Criticising is easy. Why confident agencies hand you an end-to-end strategy instead.
TRAP 05
The senior sells, the junior delivers
How to find out who will actually be running your account before you sign.
TRAP 06
Account managers who can’t answer the question
Middlemen add hours, delay changes and the real reason they exist.
TRAP 07
Lock-ins that tell you everything
Why a six-month minimum is the agency admitting its process needs a ball and chain.
TRAP 08
Fees that rise because you’re winning
Price hikes pegged to media spend when the work is nowhere near 1:1.
TRAP 09
The agency that owns your ad accounts
Leave, and you restart from ground zero. The most expensive trap of all.
Read it before you sign anything.
◆ QUESTIONS ◆
Before you ask.
Straight answers about the report and about choosing a digital marketing agency in general.
Is the report actually free?
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Yes. No payment details, no trial, no catch. You tell us where to send it; the report arrives by email straight away.
Will someone call me after I download it?
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No. There’s no sales call attached to this report. If you want to talk to us afterwards, or request a free strategy that’s your move to make.
What should a digital marketing agency cost?
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It depends on scope but the report gives you benchmarks, and shows why the monthly fee is rarely where the real cost of an agency hides.
How do I know if my current agency has these problems?
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The report doubles as a ten-minute self-check. Read the nine traps against your last three monthly reports and your contract, and you’ll know.
Does this apply if I’ve never used an agency before?
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Especially then. Every trap in the report is easiest to avoid before you’ve signed and hardest to escape after a six-month lock-in.
I’m already comparing agencies - can I skip the report?
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Yes. If you’re actively choosing, we’ll build you a full marketing strategy free. Investment, timelines and forecast returns before you sign anything. That’s the same strategy the report tells you to demand from any agency.
Who are TGMA?
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The Growth Marketing Agency are a principal operator-led digital marketing agency in Hampshire working with some of market leaders across various industries.
◆ BEFORE YOU CHOOSE ◆
The wrong agency can cost you £50,000+. Learn how.
15 minutes of reading against a decision worth tens of thousands. Get the report, run the self-check, and walk into every digital marketing agency pitch knowing exactly what to ask.
Instant delivery · No call · Unsubscribe anytime